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Yazeed Ahmad is a multi-disciplinary creative and cultural entrepreneur with years of experience in the global creative industry. Born in Saudi Arabia and later moving to Japan in 2014, I built my journey across art, fashion, filmmaking, photography, and brand direction. In 2018, I founded my fashion label Unas Tokyo, which reflects my experiences as a Saudi creative living in Japan and bridges both cultures through design. That same year, I won the Salam Short Films Competition for my short film “A Sand Grain in the Middle of the Snow.” My photography has been showcased internationally, including exhibitions in Tokyo, Riyadh, Dubai, and Abu Dhabi. Beyond my personal creative work, I serve as the Creative Director of Bad Company, a Saudi streetwear label inspired by skate and youth culture. I also work as a fashion consultant for leading brands and cultural institutions in Saudi Arabia. My projects span brand strategy, collection design, marketing campaigns, production, activations, and international market expansion (UK, Japan, GCC). Through all of my work, I aim to bridge cultures and disciplines, using fashion and creative expression as tools to connect communities, celebrate identity, and build global narratives.

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